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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Who are you trying to kid?

This is a witty (and rapid) response from a Labour Party supporter to the Conservative Party spot released earlier this…

conservative party, gordon browns debt, Labour Party, piss take, spoof, who are you trying to kid

Labour’s Debt Crisis – Strong Words

The aim of this spot is to bring home to people (an opinion on) the reality of the consequences of the…

conservative party, girl effect, images, labours debt crisis, text, words

Dad’s nose, Mum’s eyes, Gordon Brown’s debt

This is the latest campaign video from the Conservatives. It highlights the £17,000 debt that every child born in Britain…

baby, conservative party, dads nose, debt, gordon brown debt, mums eyes

Who’d win in an election, Obama or Spiderman?

This is not political advertising as this edition of the comic was commissioned by Marvel not Obama’s team.    However,…

obama, political advertising, spiderman

The Tories are taking the piste!

Just picked up on this video on Recess Monkey.  The clip relates to the fact that many of Cameron’s Shadow…

alan duncan, conservative party, political advertising, shadow business, skiing holiday, tories taking the piste

Shadow WebCabinet

The Labour Party have just created an imitation of what a Cameron ‘Shadow WebCabinet’ meeting might look like. The video…

david cameron, msn messenger, political advertising, shadow, webcabinet, webcameron

Tzipi Livni Boy

As Israel is undoubtedly the topic of the day, here’s the latest Obama electoral parodoy to impact the Israeli elections.  The…

Israel Elections, obama girl, political advertising, tzipi livini boy

Independent Analysis

It’s as if those kind people down at the Independent on Sunday felt like giving me a late Christmas present. …

360 degrees, add juice, advertising, AKQA, alistair darling, Alphabet, conservative party, david cameron, eyebrows, gordon brown, Green-consultancy, hardy, independent on sunday, labour in the red, Labour Party, laurel, Liberal Democrats, Lowe, Lowe Worldwide, political advertising, politics, recession proof, thatcher, the borrowers, x factor

Disrupting Expectations

To continue on my recent theme of emotive political advertising… Faris Yakob has written a brilliant piece that  investigates one…

blair, Budweiser, cadburys gorilla, catherine tait, IFAW, International fund for animal welfare, obama, political advertising, True

The dominance of the irrational

Political campaign guru Evan Tracey has compiled a playlist of videos and analysis from throughout the Obama vs McCain campaign…

emotional advertising, evan tracey, mccain, obama, political advertising

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NZ Labour has launched its 2026 general election campaign slogan: “Better starts now.” Had an excellent discussion about Andy Burnham’s social media strategy for The Campaign Podcast with Maisie McCabe Charlotte Rawlings and Lucy Shelley. The episode is coming soon to your podcast provider of choice. Advertising agency Leagas Delaney have offered to donate their creative services to support the by-election campaign of Count Binface in Clacton. The agency have shared a bunch of strong concepts online in attempt to appeal to their prospective client, but have yet to receive a response from the self-style “space warrior”. How do you use influencers to market political candidates and ideas? In a world where credibility is currency, does paying for social media reach via creators make sense? This clip is from the latest episode of The Political Marketing Podcast. Reform UK are running this attack ad in paid media. Reform have launched their first attack ads on Andy Burnham in the Makerfield by-election. They position Burnham as a career opportunist putting personal ambitions above the people of Makerfield. The roulette wheel execution isn’t bad as it clearly lands the attack; the luggage one requires you to know Burnham had considered a range of other seats, which most people will be unaware of. However, I’m not sure this attack line is particularly strong. Burnham’s connection to the constituency is pretty solid; his kids went to school in the area. And the constituency is within Greater Manchester, of which Burnham is the metro Mayor. Feels like first thoughts from Farage’s lot. There’s a lot to like about the new Think Labour visual identity. One week to go. It’s doesn’t matter how many votes you get, it’s about where you set the bar. #politicalcartoon 😬 Darlington Conservatives have distributed a campaign leaflet attacking the Green Party designed in the style of a discount supermarket advertisement, featuring images of drugs alongside listed prices and promotional-style offers.

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