Putting Communication First

The above is a truly terrible piece of political communication for the following reasons: You can’t clearly see who the…

“Let’s make a viral”

I just read a brilliant piece on ‘Talent imitates, genius steals’ (TIGS) about those who set out to create ‘a viral’. He…

The infamous Labour ‘Tax Bombshell’, that was first used by the Conservative’s to prevent Neil Kinnock’s seemingly inevitable election…

Sarah Palin is being used as a marketing tool for Travel Alaska! This is a very shrewd move both from…

This New Zealand Labour Party commercial ran in the week leading up to parliamentary election polling day on November 8th;…

After the successful election of Obama and his campaign receiving the highest plaudits from anyone with a vague interest in…

Let the issue be the issue In this poster, put up in Manhattan on the eve of poll, Barck Obama…

There’s been a load of articles in the last few days about the US Election being the first YouTube election. …

A report today from Synovate likens the two US Presidential candidates to brands. Being very interested in brands in the…