I am very excited to announce the release of my first book, Primed: Five election narratives to win your party’s…
A Weird Slogan Choice from Reform UK
Reform UK’s slogan for the 2026 elections – “Get Starmer out” – is a curious one. Start with the obvious:…
Why is “The Misleading Times” Landing on MPs’ Desks?
MPs are learning how it feels to be a Gorton & Denton resident today. A newspaper packed full of dodgy…
How Labour Can Win the ‘Progressive Primary’
We are witnessing the emergence of a new political phenomenon in British politics: a quasi-primary election among progressive parties in…
The Progressive Squeeze in Gorton & Denton
The Green Party is attempting to execute The Progressive Squeeze in the Gorton & Denton by-election and make it seem…
The Chancellor meets Ellis-Bextor
Rachel Reeves has appeared on Sophie Ellis-Bextor’s podcast and it’s a very smart piece of modern political communications. This long-form,…
“Sarwar for Scotland”: Scottish Labour positioning campaign as presidential
“Sarwar for Scotland” is a new brand slogan and identity launched by Scottish Labour. Scottish Labour are deliberately framing Holyrood…
Labour’s new North Star: the cost of living crisis
For the first 18 months in government, Keir Starmer’s administration has attempted to communicate a narrative centred on the competent…
Inside the Numbers with Labour’s Polling Pro Peter McLeod
I recently had the immense pleasure of interviewing Peter McLeod, founder of Hold Sway, a research, insight and strategy agency,…
Trade Unionism in The Attention Economy, with Declan Seachoy
Trade unions have a brand problem. For some people trade unions feel distant and old-fashioned, but for others – particularly…
Lucy Powell for Deputy Leader campaign branding
Lucy Powell’s is standing for Deputy Leader of the Labour Party and her candidate branding is nicely done. It must…
politicaladvertising.co.uk 