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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Tag: video

Don’t Judge My Family

The campaigning organisation Don’t Judge My Family have released a hard-hitting, emotionally charged video urging people not to vote for David Cameron … More

don't judge my family, marriage, video

David Cameron – Common People Video

A very funny video taking the piss out of Cameron and Osborne’s privileged backgrounds using a re-write of Pulp’s ‘Common People’ track.  … More

common people, david cameron, video

The Cameron Girls

First there was Obama Girl, then Tzipi Livini Boy and now we have The Cameron Girls.  Well done to the girls … More

cameron girls, conservative party, video

Labour Party Manifesto Video

The Labour Party have released some animated videos to accompany their manifesto.  They’re very cute and convey the policy messages … More

animation, Labour Party, manifesto, video

Castrate Labour – get Balls out

Above is a screen grab from a very good new video for Antony Calvert.  Calvert is the Conservative Party’s prospective … More

advert, antony calvert, balls out, video

BNP Question Time Mash-up

This is probably the most well put-together of a throng of BNP Question Time mash-ups that I’ve seen. I thought … More

bnp, mash-up, question time, video

New video from 10:10

This is a new video from environmental organisation 10:10 produced by AMV BBDO.  I worked on the video so any … More

10:10, amv bbdo, video

Labour’s Copenhagen Climate Change Campaign

A new spot from the Labour Party promoting their Copenhagen climate change pledge and it’s a good’n! In terms of … More

climate change, copenhagen, Labour Party, video

Je ne regrette rien

Quite an amusing piece of political communication.  It’s well put together, has a great soundtrack and gets the message across … More

brown, sarkozy, video

A Promotion for William Hague

This video is pointing out that William Hague, since resigning as leader of his party, has made a load of … More

cha ching, change, money, part-time politician, political advertising, promotion, video, william hague

Categories

Reform UK’s new slogan is… kind of weird. Weird slogan choice by Reform UK for the 2026 elections. The secret to crisis management? Never let the Beast go hungry. There’s a helluva lot of interesting stuff in this playbook. Not going to pretend I’ve read and digested all 200+ pages yet. But I will do and will be better for it. The public has a voice, but the party has a veto. The data doesn’t lie. Unfortunately, it also doesn’t pay the electricity bill. #politicalcartoon Nigel Farage is running a “win your energy bills” lottery as a way to help promote Reform UK’s latest policy: a £200 reduction in bills achieved by axing energy levies. As well as generating headlines, by offering to pay for a winner’s street-wide energy costs, the party is on a massive data-capture drive. This strategy is designed to build a robust digital footprint for future fundraising, recruitment, and targeted electoral campaigning. It’s all a bit grubby and potentially illegal from a data gathering perspective. Vote Leave did something similar in the 2016 EU Referendum campaign and claimed the data was very useful, so it’s interesting to see Reform UK try the same trick. Follow the data. Always make the news fit the narrative.

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