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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Tag: Labour Party

GE24 look back: Labour’s creative strategy decoded

In my chapter of the new book, Political Marketing and Management in the 2024 UK Election, I spend some time … More

general election, Labour Party

Liz Kendall evokes Clement Attlee

Liz Kendall’s campaign for Labour’s leadership have produced a very good graphic on the eve of members receiving their ballot papers. … More

Labour Party

Jo Brand stars in new Labour Party Election Broadcast

Comedian Jo Brand stars in the Labour Party’s latest election broadcast which puts the spotlight on the Conservative Party’s record … More

Labour Party

Four-step guide to shedding the nasty party image

The Labour Party have released a new video which borrows various techniques from the US Democrat Rapid Response unit, including: … More

four step guide, Labour Party, nasty party

David Miliband’s Leadership Video

David Miliband has released a video to try and woo the Labour Party membership to support his campaign.  He makes … More

Labour Party, leadership, miliband

Labour Party Manifesto Video

The Labour Party have released some animated videos to accompany their manifesto.  They’re very cute and convey the policy messages … More

animation, Labour Party, manifesto, video

Conservative Party Policy Crossword

This is the 2nd poster I entered for the Labour Party’s ‘peoples poster’ competition.  Any criticism will be treated with hyper-sensitivity … More

conservative party policy crossword, Labour Party, peoples poster

Labour Party Poster Competition

The Labour Party’s ‘create our next ad’ competition has now closed.  The winner is to be revealed on the weekend, … More

create your own ad, Labour Party, make, poster

Labour Party Poster Competition

Labour has called on its online supporters to lend their creative talents to designing the party’s next campaign poster.  Campaign … More

competition, create your own poster, crowd sourcing, Labour Party

Change we choose

I’ve just been sent this promo that the Labour Party put out about a month ago.  It’s good.  Stylish, inspirational … More

2010, change we see, Labour Party

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To celebrate pancake day the Conservatives have released Flipping U-Turns, a browser-based game designed to convince the press that Keir Starmer has made 15 ‘flips’ since getting into power. It’s a bit of a tortuous pun, but a good effort to piggy back on a moment in culture to make an attack on a salient political issue. Members of Parliament are learning how it feels to be a Gorton and Denton resident today. MPs are learning how it feels to be a Gorton & Denton resident today.  A newspaper packed full of dodgy bar charts and made up data is being delivered to desks in Westminster. The Green Party is attempting to execute The Progressive Squeeze in Gorton & Denton and make it seem like a two-horse race between themselves and Reform UK. Rachel Reeves appearing on Sophie Ellis-Bextor’s podcast is a very smart piece of modern political communications. A really sharp piece of campaign thinking from one of the founders of the agency Topham Guerin🍻 “Sarwar for Scotland” is a new brand slogan and identity launched by Scottish Labour. This victory lap ad is also serving a strategic purpose. Members of Jeremy Corbyn and Zarah Sultana new leftwing party have voted to keep the name of their party as Your Party. Here’s how the votes breakdown:

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