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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Author: Benedict Pringle

Labour Party Poster Competition

Labour has called on its online supporters to lend their creative talents to designing the party’s next campaign poster.  Campaign … More

competition, create your own poster, crowd sourcing, Labour Party

Conservative Poster – 80,000 Criminals Out Early and others

A new poster for the Conservative Party attacks Gordon Brown’s record on law and order.  It suggests that 80, 000 criminals … More

80 000, conservative poster, criminals, gordon brown, let out, vote for me

Castrate Labour – get Balls out

Above is a screen grab from a very good new video for Antony Calvert.  Calvert is the Conservative Party’s prospective … More

advert, antony calvert, balls out, video

GideonOsborne.com

Two admen have created a new grass-roots communications project called Powerpoint for Labour.  Gideonosborne.com – screen grab above – is their … More

attack, gideon osborne, labour, powerpoint for labour

M & C Saatchi v.s. Saatchi & Saatchi

The Conservative Party have drafted in their former creative advertising agency, M&C Saatchi, to work on their campaign in the … More

advertising, agency, conservative, political, saatchi

Cash Gordon

The Conservative Party have created a new website called Cash Gordon.  The website tries to highlight the money that Unite … More

cash gordon, charlie whelan, unite

Gordon’s doing sweet BA

The Conservative Party are seeking to capitalise further on the BA strikes and Labour’s financial reliance on the union perpetrating … More

conservative, gordons doing sweet BA, poster, strike, tory, unite

Labour’s Double Whammy – No planes, no trains

A very good ‘unofficial’ attack advert from a Conservative Party supporter.  There’s a real media momentum around Labour and the … More

double whammy, labour, no planes, no trains, poster

Hot Air: The Movie

This has to be seen to be believed.  This is a genuine political advert that is running in the USA.  It … More

barbara boxer, blimp, carly fiorina, fred davis, hot air

About my vote

The Electoral Commission have released this new spot entitled ‘Silent Generation’.  It’s beautifully shot, the production values are high and the … More

about my vote, electoral commission

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The public has a voice, but the party has a veto. The data doesn’t lie. Unfortunately, it also doesn’t pay the electricity bill. #politicalcartoon Nigel Farage is running a “win your energy bills” lottery as a way to help promote Reform UK’s latest policy: a £200 reduction in bills achieved by axing energy levies. As well as generating headlines, by offering to pay for a winner’s street-wide energy costs, the party is on a massive data-capture drive. This strategy is designed to build a robust digital footprint for future fundraising, recruitment, and targeted electoral campaigning. It’s all a bit grubby and potentially illegal from a data gathering perspective. Vote Leave did something similar in the 2016 EU Referendum campaign and claimed the data was very useful, so it’s interesting to see Reform UK try the same trick. Follow the data. Always make the news fit the narrative. Depressing stuff from Labour in the Gorton & Denton by-election. They are guilty of some horribly misleading campaigning. This is as bad as it gets. The Greens and Reform have been intensely guilty of misleading campaigning in this by-election. But Labour have lost any claim to the moral high ground with this awful stuff. To celebrate pancake day the Conservatives have released Flipping U-Turns, a browser-based game designed to convince the press that Keir Starmer has made 15 ‘flips’ since getting into power. It’s a bit of a tortuous pun, but a good effort to piggy back on a moment in culture to make an attack on a salient political issue. Members of Parliament are learning how it feels to be a Gorton and Denton resident today. MPs are learning how it feels to be a Gorton & Denton resident today.  A newspaper packed full of dodgy bar charts and made up data is being delivered to desks in Westminster.

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