Skip to content

politicaladvertising.co.uk

  • Twitter
  • Instagram
  • Facebook

Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

  • About
  • Political Advertising
  • Books
  • The Political Marketing Podcast

Tag: advert

Yes Campaign borrow FT Equity

The Yes campaign are using a quotation from an article in the Financial Times in their latest piece of online … More

advert, Financial Times, Independence, Scotland, Yes Campaign

Newt Gingrich takes battle to Romney in New Hampshire

Newt Gingrich, despite having pledged to fight a positive campaign in the Republican Party Presidential nomination, has today launched a … More

advert, mitt romney, new hampshire union leader, newt gingrich, presidential nomination, republican party

Castrate Labour – get Balls out

Above is a screen grab from a very good new video for Antony Calvert.  Calvert is the Conservative Party’s prospective … More

advert, antony calvert, balls out, video

New Labour Party ad

Will the Labour Party feature Gordon Brown in a single piece of communication between now and the election?  On this … More

advert, economy, Labour Party

Super Bowl anti-abortion ad due to cause storm

This advert by Catholicvote.com was banned from last year’s Super Bowl ad break (watched by 95 millions people and something … More

abortion, advert, super bowl

David Cameron the focus in new Conservative poster

A tieless, earnest looking David Cameron is the focus of the Conservative Party’s new poster. Cameron is the party’s poster … More

ad, advert, conservative party, cut deficit not nhs, david cameron, poster, we cant go on like this

Heather Graham stars in healthcare spot

What a massively gratuitous use of a celebrity in this ad.  A terrible, cheap looking advert.  Celebrity advertising, political or otherwise, … More

advert, healthcare, heather graham

Blair for EU President

I’m still desperately searching for some Blair4EU material and this is the best I can find – if anyone comes … More

advert, blair, EU, president

Conservatives – Get Britain Working

A new advert from the Conservative Party promoting their welfare reforms announced today.  The stabbing violin soundtrack, dark background and … More

advert, conservatives, david cameron, get britain working, party conference 2009, welfare

New Conservative Party Advert on International Aid

The Conservative Party have just launched a new advert to promote a policy announcement on international development.  They continue to … More

advert, cameron, conservative party, international aid

Posts navigation

Older posts

Categories

The public has a voice, but the party has a veto. The data doesn’t lie. Unfortunately, it also doesn’t pay the electricity bill. #politicalcartoon Nigel Farage is running a “win your energy bills” lottery as a way to help promote Reform UK’s latest policy: a £200 reduction in bills achieved by axing energy levies. As well as generating headlines, by offering to pay for a winner’s street-wide energy costs, the party is on a massive data-capture drive. This strategy is designed to build a robust digital footprint for future fundraising, recruitment, and targeted electoral campaigning. It’s all a bit grubby and potentially illegal from a data gathering perspective. Vote Leave did something similar in the 2016 EU Referendum campaign and claimed the data was very useful, so it’s interesting to see Reform UK try the same trick. Follow the data. Always make the news fit the narrative. Depressing stuff from Labour in the Gorton & Denton by-election. They are guilty of some horribly misleading campaigning. This is as bad as it gets. The Greens and Reform have been intensely guilty of misleading campaigning in this by-election. But Labour have lost any claim to the moral high ground with this awful stuff. To celebrate pancake day the Conservatives have released Flipping U-Turns, a browser-based game designed to convince the press that Keir Starmer has made 15 ‘flips’ since getting into power. It’s a bit of a tortuous pun, but a good effort to piggy back on a moment in culture to make an attack on a salient political issue. Members of Parliament are learning how it feels to be a Gorton and Denton resident today. MPs are learning how it feels to be a Gorton & Denton resident today.  A newspaper packed full of dodgy bar charts and made up data is being delivered to desks in Westminster.

politicaladvertising.co.uk

politicaladvertising.co.uk
A WordPress.com Website.
  • Subscribe Subscribed
    • politicaladvertising.co.uk
    • Join 156 other subscribers
    • Already have a WordPress.com account? Log in now.
    • politicaladvertising.co.uk
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar
 

Loading Comments...