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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Category: Labour Party UK

The Tories are taking the piste!

Just picked up on this video on Recess Monkey.  The clip relates to the fact that many of Cameron’s Shadow … More

alan duncan, conservative party, political advertising, shadow business, skiing holiday, tories taking the piste

Shadow WebCabinet

The Labour Party have just created an imitation of what a Cameron ‘Shadow WebCabinet’ meeting might look like. The video … More

david cameron, msn messenger, political advertising, shadow, webcabinet, webcameron

Independent Analysis

It’s as if those kind people down at the Independent on Sunday felt like giving me a late Christmas present.  … More

360 degrees, add juice, advertising, AKQA, alistair darling, Alphabet, conservative party, david cameron, eyebrows, gordon brown, Green-consultancy, hardy, independent on sunday, labour in the red, Labour Party, laurel, Liberal Democrats, Lowe, Lowe Worldwide, political advertising, politics, recession proof, thatcher, the borrowers, x factor

Irrational Electorate

    This script was written by influential Labour blogger Hopi Sen.   This route has been tried before (and … More

dave the chameleon, david cameron, hopi sen, political advertising

Putting Communication First

The above is a truly terrible piece of political communication for the following reasons: You can’t clearly see who the … More

andy slaughter mp, political communication, putting residents first, westfield

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Postal votes have started landing on doormats across the country and with that, the Labour Party has kicked off its get-out-the-postal-vote campaign. Reform UK’s new slogan is… kind of weird. Weird slogan choice by Reform UK for the 2026 elections. The secret to crisis management? Never let the Beast go hungry. There’s a helluva lot of interesting stuff in this playbook. Not going to pretend I’ve read and digested all 200+ pages yet. But I will do and will be better for it. The public has a voice, but the party has a veto. The data doesn’t lie. Unfortunately, it also doesn’t pay the electricity bill. #politicalcartoon Nigel Farage is running a “win your energy bills” lottery as a way to help promote Reform UK’s latest policy: a £200 reduction in bills achieved by axing energy levies. As well as generating headlines, by offering to pay for a winner’s street-wide energy costs, the party is on a massive data-capture drive. This strategy is designed to build a robust digital footprint for future fundraising, recruitment, and targeted electoral campaigning. It’s all a bit grubby and potentially illegal from a data gathering perspective. Vote Leave did something similar in the 2016 EU Referendum campaign and claimed the data was very useful, so it’s interesting to see Reform UK try the same trick. Follow the data.

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