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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Category: Conservative Party UK

A few responses to new David Cameron poster

There’s been a huge response on the web to the new Conservative Party poster featuring David Cameron.  Ranging from questions … More

cant go on, conservative poster, david cameron, deficit, nhs

David Cameron the focus in new Conservative poster

A tieless, earnest looking David Cameron is the focus of the Conservative Party’s new poster. Cameron is the party’s poster … More

ad, advert, conservative party, cut deficit not nhs, david cameron, poster, we cant go on like this

Going local and spending big

I saw this poster opposite the entrance to West Hampstead tube station.  It’s a great poster site in terms of … More

Hasn’t Gordon Brown’s debt grown

A fantastic new poster for the Conservative Party that I just saw on a site near Mornington Crescent.  It’s another … More

conservative party, debt crisis, hasnt gordon browns debt grown, poster

Political ad scamps

As mentioned previously, the agency 360 Recruitment are inviting comments throughout the creative development process that will eventually lead to … More

360 recruitment, attack, political advert, scamps

Tories Dominate Google Search for Pre-Budget Report

The Conservatives made use of Google’s Adwords platform this week to make sure that anyone searching for ‘Budget’, ‘Pre-Budget Report’ … More

advertising, conservative party, google, pre-budget report, search

Doomed

Last year the Independent ran a piece where they asked advertising agencies to create some political adverts in advance of … More

360 recruitment, doomed, gordon brown, independent on sunday

Make IT better

The Conservative Party have got their hands on a draft government document which sets out the government’s vision for the … More

conservative party, crowdsource, mate IT better

Jedward are gone and we’re still left with Deadwood

Following last night’s X-Factor results show, in which Jedward were voted off the programme, The Conservative Party have released the above … More

alistair darling, gordon brown, jedward, john and edward

Countdown to a Conservative Government?

[clearspring_widget title=”General Election Countdown” wid=”4a32d532f8610fed” pid=”4b04112207c1c8b7″ width=”202″ height=”176″ domain=”widgets.clearspring.com”] The Conservative Party have released a widget that counts down the … More

countdown, general election, widget

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Weird slogan choice by Reform UK for the 2026 elections. The secret to crisis management? Never let the Beast go hungry. There’s a helluva lot of interesting stuff in this playbook. Not going to pretend I’ve read and digested all 200+ pages yet. But I will do and will be better for it. The public has a voice, but the party has a veto. The data doesn’t lie. Unfortunately, it also doesn’t pay the electricity bill. #politicalcartoon Nigel Farage is running a “win your energy bills” lottery as a way to help promote Reform UK’s latest policy: a £200 reduction in bills achieved by axing energy levies. As well as generating headlines, by offering to pay for a winner’s street-wide energy costs, the party is on a massive data-capture drive. This strategy is designed to build a robust digital footprint for future fundraising, recruitment, and targeted electoral campaigning. It’s all a bit grubby and potentially illegal from a data gathering perspective. Vote Leave did something similar in the 2016 EU Referendum campaign and claimed the data was very useful, so it’s interesting to see Reform UK try the same trick. Follow the data. Always make the news fit the narrative. Depressing stuff from Labour in the Gorton & Denton by-election. They are guilty of some horribly misleading campaigning. This is as bad as it gets. The Greens and Reform have been intensely guilty of misleading campaigning in this by-election. But Labour have lost any claim to the moral high ground with this awful stuff.

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