Skip to content

politicaladvertising.co.uk

  • Twitter
  • Instagram
  • Facebook

Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

  • About
  • Political Advertising
  • Books
  • The Political Marketing Podcast

Author: Benedict Pringle

Conservative Party Poster: The road to recovery

Last Friday (2nd Jan), the Conservative Party released their first poster of their general election 2015. The poster features a road … More

3 pillars of the Conservative Party’s 2015 electoral pitch

First Newark, then Clacton and now Rochester & Strood.  Next week, The Conservative Party are battling against UKIP in a … More

UKIP poster references sex-abuse victims in Rotherham

UKIP are exploiting the trauma felt by victims of the Rotherham child sex abuse in a poster for the police commissioner election … More

Police commissioner election, Rotherham, ukip, yorkshire

TUC demonstration 18th October – promotional poster

The TUC have produced a brilliant retro-style poster promoting the March and rally being held in central London today to … More

You can’t trust Nick Clegg

The Labour Party have released a line of attack against the Lib Dems and their leader Nick Clegg which I … More

you cant trust nick clegg

Four-step guide to shedding the nasty party image

The Labour Party have released a new video which borrows various techniques from the US Democrat Rapid Response unit, including: … More

four step guide, Labour Party, nasty party

The Tories: for a privileged few

The focus of the Labour Party’s communication activity has now pivoted from defence against UKIP to attack on the old … More

Political Marketing in the USA

A new book on political marketing, with a focus on the USA, edited by Jennifer Lees-Marshment, Brian Conley and Kenneth … More

political branding, political marketing, usa

UKIP: More Tory than the Tories

The Labour Party’s line of attack against UKIP during their conference in Doncaster is “UKIP: more Tory than the Tories”. … More

A selection of recent Yes! campaign materials

            The quality and variation of the Yes! campaign’s campaigning materials, adverts and posters has been far … More

adverts, posters, referendum, Scotland, Yes Campaign

Posts navigation

Older posts
Newer posts

Categories

NZ Labour has launched its 2026 general election campaign slogan: “Better starts now.” Had an excellent discussion about Andy Burnham’s social media strategy for The Campaign Podcast with Maisie McCabe Charlotte Rawlings and Lucy Shelley. The episode is coming soon to your podcast provider of choice. Advertising agency Leagas Delaney have offered to donate their creative services to support the by-election campaign of Count Binface in Clacton. The agency have shared a bunch of strong concepts online in attempt to appeal to their prospective client, but have yet to receive a response from the self-style “space warrior”. How do you use influencers to market political candidates and ideas? In a world where credibility is currency, does paying for social media reach via creators make sense? This clip is from the latest episode of The Political Marketing Podcast. Reform UK are running this attack ad in paid media. Reform have launched their first attack ads on Andy Burnham in the Makerfield by-election. They position Burnham as a career opportunist putting personal ambitions above the people of Makerfield. The roulette wheel execution isn’t bad as it clearly lands the attack; the luggage one requires you to know Burnham had considered a range of other seats, which most people will be unaware of. However, I’m not sure this attack line is particularly strong. Burnham’s connection to the constituency is pretty solid; his kids went to school in the area. And the constituency is within Greater Manchester, of which Burnham is the metro Mayor. Feels like first thoughts from Farage’s lot. There’s a lot to like about the new Think Labour visual identity. One week to go. It’s doesn’t matter how many votes you get, it’s about where you set the bar. #politicalcartoon 😬 Darlington Conservatives have distributed a campaign leaflet attacking the Green Party designed in the style of a discount supermarket advertisement, featuring images of drugs alongside listed prices and promotional-style offers.

politicaladvertising.co.uk

politicaladvertising.co.uk
A WordPress.com Website.
  • Subscribe Subscribed
    • politicaladvertising.co.uk
    • Join 156 other subscribers
    • Already have a WordPress.com account? Log in now.
    • politicaladvertising.co.uk
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar
Loading Comments...