Social media, segmentation and political advertising

This week there have been three brilliant articles which give perspectives on political segmentation and running effective election campaigns using … More

Would Trump win again one year on?

Donald Trump was elected as President of the USA on 8th November 2016 and has had a controversial first year … More

Oxfam: tax avoidance hurts the world’s poor

Oxfam have released a new ad which dramatises the argument that tax avoidance deprives developing countries of funds for vital … More

We all bleed

Today is the United Nations ‘International Day of the Girl’. A day which aims to draw the world’s attention to … More

Who’s inside the Russian Doll?

New research shows that the US Presidential campaign run by a Russian state-sponsored troll farm was highly professional; this is … More

Who should regulate political advertising?

This week I was asked by Campaign, a leading marketing trade publisher, as to whether the Advertising Standards Authority (ASA) … More

New UKIP logo apes Premier League lion

UKIP have decided to change their logo in an attempt to make the party more relevant in a post-Brexit world. … More

The Trash Isles

The Plastic Oceans Foundation, an environmental charity, has launched a campaign to get an area of trash floating in the … More

Sweet As! The drama of New Zealand’s general election

There’s one week to go until the New Zealand general election, it’s a gripping campaign and the likely result is … More

Did localised campaigning save Labour at GE2017?

Guest writer Joseph Fox argues that Labour candidates at general election 2017 – from across the party’s ideological spectrum – … More