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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Author: Benedict Pringle

The Labour Party’s 2019 general election ad campaign

At the 2019 general election the Labour Party failed to sell the idea of a radical, egalitarian, Corbyn-led government intent … More

Political branding and candidate logos

Pity the poor souls who have just finished working on Labour’s general election campaign and who are now being drafted … More

The best Conservative Party ads of general election 2019

During general election 2019 all the day-to-day coverage of the best political ads has taken place on the politicaladvertising.co.uk instagram … More

How the Conservatives won a stonking majority

The Conservative Party have been in government for nearly a decade – which hasn’t been without difficulty – but thanks … More

Behavioural economics used to get out the vote

Guest writer Bella Webber has been taking a look at get-out-the-vote strategies at general election 2019. Bella is a creative … More

Social media wars at general election 2019

I’ve analysed the social media activity of the UK-wide political parties at general election 2019. I’ve tried to show that … More

Conservatives make fake fact-checking feed during leaders TV debate

During the first leaders debate on ITV on Tuesday evening the Conservative Party press office rebranded their twitter feed to … More

Campaign buses of general election 2019

Guest writer Bella Webber has been taking a look at the battle buses being used by the three nationwide parties … More

Conservatives hope to turn out Shy Tories and Bashful Brexiteers

The Conservatives are running a series of adverts on Facebook which are aimed at voters who want to see the … More

Brexit Party announce they’re backing Boris in Tory-held seats

Nigel Farage announced yesterday that the Brexit Party will not stand in the 317 seats won by the Conservatives at … More

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One week to go. It’s doesn’t matter how many votes you get, it’s about where you set the bar. #politicalcartoon 😬 Darlington Conservatives have distributed a campaign leaflet attacking the Green Party designed in the style of a discount supermarket advertisement, featuring images of drugs alongside listed prices and promotional-style offers. If you’re an MP - or you work for one - I need your help! There’s a once in a generation chance to improve the quality of information at election time by making election advertising regulation part of the Representation of the People bill, which is currently in committee stage. If you’d like any more information I’d be very happy to provide it. Postal votes have started landing on doormats across the country and with that, the Labour Party has kicked off its get-out-the-postal-vote campaign. Reform UK’s new slogan is… kind of weird. Weird slogan choice by Reform UK for the 2026 elections. The secret to crisis management? Never let the Beast go hungry. There’s a helluva lot of interesting stuff in this playbook. Not going to pretend I’ve read and digested all 200+ pages yet. But I will do and will be better for it. The public has a voice, but the party has a veto.

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