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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Author: Benedict Pringle

Trump and Bloomberg make political ad history at the Super Bowl

Donald Trump and Mike Bloomberg have spent around $11 million each buying ad space during the Super Bowl. Candidates buying … More

Bailey campaigns to Make London Safe Again

The Office for National Statistics revealed today that 15,080 knife offences were recorded in London during the 12 months to … More

Jess Phillips uses trolling tweets to encourage support

Jess Phillips has earned the ire of hard left trolls in recent years through her opposition to Jeremy Corbyn’s leadership. … More

Bloomberg launches ‘Get it done’ slogan

Michael Bloomberg, the billionaire campaigning to become the Democrats 2020 Presidential candidate and former Mayor of New York, has released … More

The strategies and slogans of Labour’s leadership contenders

Over the weekend three candidates officially launched their campaigns to become Labour’s leader.  What can the slogans and launch adverts … More

Starmer appeals to Labour’s left in campaign to become leader

Keir Starmer has formally launched his campaign to become Labour’s next leader with a clear pitch to the members who … More

Lisa Nandy launches leadership bid

Lisa Nandy has launched her campaign to become Labour’s leader and is positioning herself as the politician who wants to … More

Jess Phillips launches Labour leadership campaign

Jess Phillips’ has launched her campaign to become the leader of the Labour Party. Her slogan is “Speak Truth. Win … More

Sadiq Khan 2020 re-election campaign launch

Sadiq Khan cleverly used Londoners’ return to work today to launch his campaign to be re-elected as the city’s Mayor. … More

logo, political branding, Sadiq Khan

Democratic Presidential ad spend at the turn of the year

Happy new year! It’s January 1st 2020 and now that 2019 is over we can start properly counting down to … More

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One week to go. It’s doesn’t matter how many votes you get, it’s about where you set the bar. #politicalcartoon 😬 Darlington Conservatives have distributed a campaign leaflet attacking the Green Party designed in the style of a discount supermarket advertisement, featuring images of drugs alongside listed prices and promotional-style offers. If you’re an MP - or you work for one - I need your help! There’s a once in a generation chance to improve the quality of information at election time by making election advertising regulation part of the Representation of the People bill, which is currently in committee stage. If you’d like any more information I’d be very happy to provide it. Postal votes have started landing on doormats across the country and with that, the Labour Party has kicked off its get-out-the-postal-vote campaign. Reform UK’s new slogan is… kind of weird. Weird slogan choice by Reform UK for the 2026 elections. The secret to crisis management? Never let the Beast go hungry. There’s a helluva lot of interesting stuff in this playbook. Not going to pretend I’ve read and digested all 200+ pages yet. But I will do and will be better for it. The public has a voice, but the party has a veto.

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