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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Tag: 2010

With a bit of light modification…

The Labour Party are running a countdown to the announcement of their next leader.  It features a slideshow of the … More

2010, labour leadership

Was 2010 an online election?

Apex Communications published a report just prior to the general election which researched PPCs in 100 battleground seats to see how … More

2010, general election, web 2.0

Change we choose

I’ve just been sent this promo that the Labour Party put out about a month ago.  It’s good.  Stylish, inspirational … More

2010, change we see, Labour Party

A future fair for all

Over the weekend the Labour Party revealed their slogan for the 2010 general election.  The strap line, created by Saatchi&Saatchi, is … More

2010, election slogan, future fair for all, Labour Party

I’ve Never Voted Tory

The Conservative Party have released 3 new posters, carrying the headline ‘I’ve Never Voted Tory before’.  The aim for this … More

2010, conservative poster, i've never voted tory

Conservative Party to advertise on Spotify

The Conservative Party are going to be using the new social media music phenomenon ‘Spotify’ to advertise in next year’s … More

2010, advertise, conservative party, general election, online advertising, spotify

Categories

To celebrate pancake day the Conservatives have released Flipping U-Turns, a browser-based game designed to convince the press that Keir Starmer has made 15 ‘flips’ since getting into power. It’s a bit of a tortuous pun, but a good effort to piggy back on a moment in culture to make an attack on a salient political issue. Members of Parliament are learning how it feels to be a Gorton and Denton resident today. MPs are learning how it feels to be a Gorton & Denton resident today.  A newspaper packed full of dodgy bar charts and made up data is being delivered to desks in Westminster. The Green Party is attempting to execute The Progressive Squeeze in Gorton & Denton and make it seem like a two-horse race between themselves and Reform UK. Rachel Reeves appearing on Sophie Ellis-Bextor’s podcast is a very smart piece of modern political communications. A really sharp piece of campaign thinking from one of the founders of the agency Topham Guerin🍻 “Sarwar for Scotland” is a new brand slogan and identity launched by Scottish Labour. This victory lap ad is also serving a strategic purpose. Members of Jeremy Corbyn and Zarah Sultana new leftwing party have voted to keep the name of their party as Your Party. Here’s how the votes breakdown:

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