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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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David Cameron debates David Cameron on the debates

The Labour Party have released a fantastic video featuring David Cameron explaining why David Cameron should stop running scared from…

Interview with Sam Delaney on ‘Mad Men and Bad Men: What Happened when British Politics met Advertising’

This is a fairly historic post on politicaladvertising.co.uk as it is my first vlog.  Oh yes. I recently read an…

Conservative Party Poster: Don’t let Labour wreck the economy

The Conservative Party yesterday released a new poster that features the image of a wrecking ball and the copy “A…

Homes for Britain: Westminster station advertising

Homes for Britain are currently running a month-long ‘station domination’ of Westminster Station; some examples of the creative work are above.…

Homes for Britain, Westminster station

Conservative Party use YouTube pre-rolls to bypass UK TV advertising law

The Conservative Party are running paid-for video advertising on YouTube which is targeting voters in marginal constituencies around the country.…

conservative party

“Dark Money” influences US Senate elections

A new report has been published on the extensive involvement of outside groups on influencing elections in the USA, many of which are…

Review: Mad Men and Bad Men by Sam Delaney

Can you imagine how excited I would have been when I heard that a book on the strange relationship between British…

Netanyahu: The Bibi Sitter

Benjamin Netanyahu has appeared in a very amusing political advert in advance of Israel’s General Election in March. The video…

bibi sitter, israel

Should you feature your opponent’s leader in your attack ads?

I was kindly invited on to the BBC’s Daily Politics Show today to discuss negative political advertising and debate whether…

Latest Conservative attacks on Labour

The quality of the content being distributed by The Conservative Party on their social media channels remains consistently high. The…

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Reform UK’s new slogan is… kind of weird. Weird slogan choice by Reform UK for the 2026 elections. The secret to crisis management? Never let the Beast go hungry. There’s a helluva lot of interesting stuff in this playbook. Not going to pretend I’ve read and digested all 200+ pages yet. But I will do and will be better for it. The public has a voice, but the party has a veto. The data doesn’t lie. Unfortunately, it also doesn’t pay the electricity bill. #politicalcartoon Nigel Farage is running a “win your energy bills” lottery as a way to help promote Reform UK’s latest policy: a £200 reduction in bills achieved by axing energy levies. As well as generating headlines, by offering to pay for a winner’s street-wide energy costs, the party is on a massive data-capture drive. This strategy is designed to build a robust digital footprint for future fundraising, recruitment, and targeted electoral campaigning. It’s all a bit grubby and potentially illegal from a data gathering perspective. Vote Leave did something similar in the 2016 EU Referendum campaign and claimed the data was very useful, so it’s interesting to see Reform UK try the same trick. Follow the data. Always make the news fit the narrative.

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