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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Category: Environmental

10:10

The launch of 10:10, a new climate change organization, takes place at The Tate Modern tonight between 4-7pm.  10:10 aims … More

10:10, climate change, environment, tate modern

Ed’s Pledge – Miliband to save the world?

I just can’t believe how self-indulgent and transparent Miliband and his supporters in Labour HQ are being with their latest … More

copenhagen, ed's pledge, miliband

New Earth Deal

The campaign name doesn’t quite roll off the tongue, and its’ acronym – N.E.D – is the Scottish word for … More

climate change, john prescott, new earth deal

Norwich North By-Election Campaign Material

     

advertising, by-election, campaign material, candidates, leaflets, norwich north

Earth Hour Poster

Frank Shepard Fairey (the guy who created the Obama ‘Hope’ image ) was commissioned to create a poster promoting the … More

earth hour, shepard fairey

Ambient Environmentalism

I’ve just seen this superb piece of ambient (ambush / guerilla) advertising.  A green laser is being projected as if … More

ambient political advertising

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Rachel Reeves appearing on Sophie Ellis-Bextor’s podcast is a very smart piece of modern political communications. A really sharp piece of campaign thinking from one of the founders of the agency Topham Guerin🍻 “Sarwar for Scotland” is a new brand slogan and identity launched by Scottish Labour. This victory lap ad is also serving a strategic purpose. Members of Jeremy Corbyn and Zarah Sultana new leftwing party have voted to keep the name of their party as Your Party. Here’s how the votes breakdown: Reform UK ran a double page spread advert in The Times yesterday, very much trying to look like a grown up party that more establishment-minded people should consider Labour’s 2024 general election policy platform was designed to avoid upsetting any cohorts of voters. Some people think that this has led to a rudderless first year and a half in government. In my conversation with one of Labour’s pollsters, Peter McLeod, he defends the approach. He points out that given Labour‘s electoral history, anything else would have been too risky. #labour #labourparty #politics #elections Peter McLeod, one of the Labour Party’s pollsters in general election 2024, speaks about how focus groups and polling shouldn’t decided policy matters. They should inform their presentation. Listen to the whole interview on The Political Marketing Podcast. In the latest episode of The Political Marketing Podcast the Labour Party’s polling pro, Peter McLeod, explains his view that Labour cannot rely on progressive votes alone.

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