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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Author: Benedict Pringle

Ambient Environmentalism

I’ve just seen this superb piece of ambient (ambush / guerilla) advertising.  A green laser is being projected as if … More

ambient political advertising

Draper’s Downfall

In case you haven’t seen it elsewhere… this is so good I nearly cried.

derek draper

Honest Food

A very funny and compelling video promoting honest labelling of food, produced by the Conservative Party.  They’ve followed the tried … More

campaign, conservatie party, dutch, Honest food, pork pie

Put People First

I just came across this poster for Put People First, an umbrella campaign for a huge number of organisations lobbying … More

put people first

Plumbing and Politics

No, you’re eyes don’t decieve you.  This is the most tenuous bastardisation of Obama’s campaign yet.  The advertisement for plumbing, … More

joe the plumber, obama, west london handyman, yes we can

Government advertising or propaganda?

A really interesting article about the thin line between advertising government legislation and the ruling party disseminating propaganda.  In this … More

campaign magazine, government advertising, political propaganda

Labour List Bloggers Breakfast

I went to the Labour List launch event this morning which took the form of a ‘bloggers breakfast’; the above … More

bloggers breakfast, labour list

Dropping Lyrical Bombs on Labour List

Many people have issues with Labour List practically and conceptually, but only Raplog has used the medium of hip-hop to declare his … More

Ready to Bank your Savings

Go Fourth’s campaign to get RBS to give up their bonuses has really got up a head of steam, with … More

give up the bonus, no ifs no buts, RBS

Je ne regrette rien

Quite an amusing piece of political communication.  It’s well put together, has a great soundtrack and gets the message across … More

brown, sarkozy, video

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The public has a voice, but the party has a veto. The data doesn’t lie. Unfortunately, it also doesn’t pay the electricity bill. #politicalcartoon Nigel Farage is running a “win your energy bills” lottery as a way to help promote Reform UK’s latest policy: a £200 reduction in bills achieved by axing energy levies. As well as generating headlines, by offering to pay for a winner’s street-wide energy costs, the party is on a massive data-capture drive. This strategy is designed to build a robust digital footprint for future fundraising, recruitment, and targeted electoral campaigning. It’s all a bit grubby and potentially illegal from a data gathering perspective. Vote Leave did something similar in the 2016 EU Referendum campaign and claimed the data was very useful, so it’s interesting to see Reform UK try the same trick. Follow the data. Always make the news fit the narrative. Depressing stuff from Labour in the Gorton & Denton by-election. They are guilty of some horribly misleading campaigning. This is as bad as it gets. The Greens and Reform have been intensely guilty of misleading campaigning in this by-election. But Labour have lost any claim to the moral high ground with this awful stuff. To celebrate pancake day the Conservatives have released Flipping U-Turns, a browser-based game designed to convince the press that Keir Starmer has made 15 ‘flips’ since getting into power. It’s a bit of a tortuous pun, but a good effort to piggy back on a moment in culture to make an attack on a salient political issue. Members of Parliament are learning how it feels to be a Gorton and Denton resident today. MPs are learning how it feels to be a Gorton & Denton resident today.  A newspaper packed full of dodgy bar charts and made up data is being delivered to desks in Westminster.

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