Honest Food

A very funny and compelling video promoting honest labelling of food, produced by the Conservative Party.  They’ve followed the tried and tested formula of “something is much funnier when said in a Dutch accent”.  It wouldn’t surprise me if this became popular amongst the foodie /farmer blogosphere. 

It’s really impressive that with nearly every policy announcement and campaign the Conservative Party are producing original and usually fairly interesting political advertising.  The more they practice producing political communication like this (that’s not meant to sound patronising, managing the making of videos / animatics is a skill which requires practice) the more adept they will be at putting out rapid response, high quality content when it matters – at general election time.

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