M&C Saatchi are “in talks” with the Conservative Party about working on their general election efforts according to Campaign Magazine.
The agency created the standout political advertisement of recent times with their ‘Pocket’ poster, which has been proven to have had a catalytic effect on the narrative around the general election 2015.
The agency were also appointed to work on behalf of the official Remain campaign during the referendum. Their work for Britain Stronger In Europe was less memorable and one was left with the distinct impression that relations weren’t too rosy: M&C Saatchi leaked a selection of ads that they felt were worthy of running but which were not bought by the campaign.
Many of the people involved in Britain Stronger In Europe are also at the helm of Theresa May’s campaign; this fact might explain why M&C Saatchi are still only “in talks”, despite their stellar performance in 2015.
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