Biden’s advertising strategy

Joe Biden won the 2020 US Presidential election and has rewritten the record books in more ways than one. Biden … More

Dishy Rishi Gets Served

Meet the new anti-Tory organisation generating heat by using tactics that have made Donald Trump’s life hell. A new advert … More

It’s not easy to get attention when you’re a challenger candidate, behind in the polls, in a sub-national election that … More

Imagine you own a business which sells a product which most people purchase on a single day every four years. … More

Biden has suspended adverts attacking Trump whilst the President is suffering from Covid-19. Some of the funds previously allocated to … More

There’s three weeks to go until polling day in New Zealand and Jacinda Ardern keeps moving towards a general election … More

Keir Starmer has hoisted Boris Johnson by his own petard by using the Tories’ 2019 general election election slogan against … More

Biden has made “decency” the most prominent theme of his campaign. It’s a good one. Firstly because it reflects a … More

A group of young ex-Sanders and ex-Warren supporters have setup a group called “Settle for Biden”. The grassroots campaign is … More

Biden has been using a wide array of end lines for his communications, but recently ‘Build Back Better’ started to … More