Skip to content

politicaladvertising.co.uk

  • Twitter
  • Instagram
  • Facebook

Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

  • About
  • Political Advertising
  • Books
  • The Political Marketing Podcast

Category: US Presidential 2008

It’s Nokia v.s Apple

A report today from Synovate likens the two US Presidential candidates to brands.  Being very interested in brands in the … More

apple, brand, election, mccain, nokia, obama, politcal advertising

Using their strength against them

In this spot we see McCain using footage of an Obama speech that praises the Republican candidate’s work on a … More

environment, legislation, McCain advert, obama, political advertising

Waaasssuuuppp!

I appreciate this blog is getting fairly Obama heavy, but I just couldn’t ignore this one.  A spoof on the … More

Bud, Budweiser, obama, political advertising, True

Obama’s 30 Minute Advert

Here in full, the Barack Obama 30 minute informercial that screened across three national broadcast channels last night.  It features … More

obama 30 minute, politcal advertising

Measuring the Hype

Measuring the success of one’s campaign is, obviously, rather an important aspect of advertising.  A company called MotiveQuest has developed … More

brand advocacy, effectiveness, motive quest, online promoter

Vote Hour

  Google have recruited a host of high powered CEO’s to encourage their employees to take an hour out of their working … More

google, mccain, obama, politcal advertising, vote hour

Terry Tate v Sarah Palin

A fantastic ‘get out the vote’ advert.  It’s an extension of the Reebok campaign which used Terry Tate as a … More

political advertising, Reebok, Sarah Palin, Terry Tate

The Great Schlep

  This is absolutely hilarious.  The momentum that Obama’s campaign has generated is unbelievable.  There seems to be a never-ending … More

election, obama, political advertising, Sarah Silverman, The Great Schlep

7-Election

Picked up on this brilliant attempt by 7-Eleven to cash in the US Presidential Election on ‘Boy meets digital world’. Coffee … More

7-Election, 7-eleven, coffee, election, mccain, obama, president

Posts navigation

Newer posts

Categories

Rachel Reeves appearing on Sophie Ellis-Bextor’s podcast is a very smart piece of modern political communications. A really sharp piece of campaign thinking from one of the founders of the agency Topham Guerin🍻 “Sarwar for Scotland” is a new brand slogan and identity launched by Scottish Labour. This victory lap ad is also serving a strategic purpose. Members of Jeremy Corbyn and Zarah Sultana new leftwing party have voted to keep the name of their party as Your Party. Here’s how the votes breakdown: Reform UK ran a double page spread advert in The Times yesterday, very much trying to look like a grown up party that more establishment-minded people should consider Labour’s 2024 general election policy platform was designed to avoid upsetting any cohorts of voters. Some people think that this has led to a rudderless first year and a half in government. In my conversation with one of Labour’s pollsters, Peter McLeod, he defends the approach. He points out that given Labour‘s electoral history, anything else would have been too risky. #labour #labourparty #politics #elections Peter McLeod, one of the Labour Party’s pollsters in general election 2024, speaks about how focus groups and polling shouldn’t decided policy matters. They should inform their presentation. Listen to the whole interview on The Political Marketing Podcast. In the latest episode of The Political Marketing Podcast the Labour Party’s polling pro, Peter McLeod, explains his view that Labour cannot rely on progressive votes alone.

politicaladvertising.co.uk

politicaladvertising.co.uk
A WordPress.com Website.
  • Subscribe Subscribed
    • politicaladvertising.co.uk
    • Join 158 other subscribers
    • Already have a WordPress.com account? Log in now.
    • politicaladvertising.co.uk
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar
 

Loading Comments...