7 days ago the Conservative Party released a blistering attack on Corbyn’s record on defence and foreign policy; the video … More
Author: Benedict Pringle
#GrimeforCorbyn
I’ve written a piece for The Drum in which I explain that The Labour Party have adopted an influencer-led approach to … More
Anti-Conservative 3rd party ads
A number of anti-Conservative groups, seemingly unaffiliated to other political parties, have started advertising for the “anyone but Theresa” cause. … More
The Brexit Negotiations Bogeyman
The Conservatives have released a new advert which seeks to remind voters that the Brexit negotiations – that will go … More
The future of political campaigning: data, strategies and digital tools
On Friday I attended CampaignTech Europe 2017, a conference focused on giving attendees a “how to” in running data-driven, innovative … More
Triple whammy
The Labour Party have released a pastiche of the Conservative Party’s celebrated “double whammy” poster which the Tories deployed during … More
Vote her get him
The Liberal Democrats have released a new poster which shows a Nigel Farage and Theresa May mash-up standing outside 10 … More
Paddy Power odds on Trump to be impeached
Paddy Power are running a full page ad featuring the odds of Donald Trump getting impeached. It’s a brilliant ad … More
Labour poster: the Tories are holding Britain back
The Labour Party have released a new poster which tries to evoke the sense amongst voters that they are being … More
Political advertising in local newspapers is both legal and morally justifiable, so get over it
Thursday 5th May saw local and mayoral elections across much of the UK. The Conservative Party, seeking to communicate with people … More