The future of political campaigning: data, strategies and digital tools

On Friday I attended CampaignTech Europe 2017, a conference focused on giving attendees a “how to” in running data-driven, innovative … More

Triple whammy

The Labour Party have released a pastiche of the Conservative Party’s celebrated “double whammy” poster which the Tories deployed during … More

The Liberal Democrats have released a new poster which shows a Nigel Farage and Theresa May mash-up standing outside 10 … More

Paddy Power are running a full page ad featuring the odds of Donald Trump getting impeached. It’s a brilliant ad … More

The Labour Party have released a new poster which tries to evoke the sense amongst voters that they are being … More

Thursday 5th May saw local and mayoral elections across much of the UK. The Conservative Party, seeking to communicate with people … More

Now that each of the three main national parties have released their general election 2017 slogans, it is clear to … More

The Conservative Party’s first poster of the 2017 general election campaign is likely to end up as friendly fire. The … More

Political parties in this general election will have a greater ability to segment the voting population and reach them with … More

Theresa May used the phrase “strong and stable leadership” three times in the speech she made announcing her intention … More