This week I saw Matt Watts, Planning Director at Krow, Labour’s advertising agency, speak about their work for the party … More
Author: Benedict Pringle
The “strong and stable leadership” narrative wasn’t the problem
I’ve seen a few articles saying that the Tory campaign fail can be attributed to Crosby’s insistence on message discipline … More
Theresa May is in the DUP’s pocket
As Theresa May is negotiating with Arlene Foster, the leader of the Democratic Unionist Party, to create a parliamentary pact I … More
7 reasons for Labour’s relative success at general election 2017
1. A viable strategy: retain Labour’s 2015 vote and add disaffected Labour supporters and young people who didn’t vote in … More
Last days of general election 2017
Yesterday I discussed the final days of the general election campaign with Sam Delaney, author of seminal political advertising book … More
Attacks on Abbott take their toll
Jeremy Corbyn announced this morning that shadow home secretary Diane Abbott is to be replaced by Lyn Brown, the shadow … More
Labour supporting posters
I’ve seen a few Labour-supporting posters which are independent from the official campaign that are worth sharing. Unite Unite, a … More
7 observations on general election 2017
There’s less than three days to go until voters cast their ballots in general election 2017 and the polls are … More
Conservatives attack Corbyn on defence and security
7 days ago the Conservative Party released a blistering attack on Corbyn’s record on defence and foreign policy; the video … More
#GrimeforCorbyn
I’ve written a piece for The Drum in which I explain that The Labour Party have adopted an influencer-led approach to … More