The Labour Party have put out an advert online that invites Lib Dems upset about the coalition government to ‘come home’ to Labour. The headline and accompanying visual pun, using the Liberal Democrat logo, is very clever.
I’m not sure how effective a piece of communication it is, as Lib Dems – however disaffected – would take a while to think of Labour as ‘home’. But hey – it’s funny, will rile the coalition and amuse the Labour faithful.
(Thanks to Paul for sending)