In his new book, ‘My name is Charles Saatchi and I’m an artoholic, marketing guru Saatchi damns today’s “dim, unsubtle and charmless” political advertising. He disparagingly compares Gordon Brown to Kellogg’s All-Bran because “you know exactly what you are going to get”.
It’s a sign of Labour’s dark times that when I first read the quote I thought, ‘now that’s actually not a bad thought…’
politicaladvertising.co.uk 