The Family Man

This political commercial is for Scott Murphy in the upcoming special election in New York State to replace Senator Kirtsten Gillibrand.  I like my extended family as much as the next guy, but I would never recomend – no matter how squeeky clean appearances might be – using over 30 family members as a platform for a first campaign ad.

It immediatley brings those family members’ lives within the realm of investigation and analysis when previously they would have almost certainly been ignored.  Not only does this open up the risk for potentially harmful revelations, it also places a huge and unfair burden on the choices these family members make in their lives for the entire campaign and, to an extent, the tenure of office (if he wins). 

Was anything more damaging to the Conservative Party’s credibility under John Major than the “back to basics” campaign?

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