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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Category: UK General Election 2010

Top 10 British Political Adverts of 2010

10. MyDavidCameron.com In January 2010 The Conservative Party released a poster, now referred to as Airbrush-gate, championing the NHS and … More

2010 general election, best political adverts

Woolas kicked out of parliament for election leaflet

The former immigration minister Phil Woolas was ejected from parliament yesterday after two high court judges ruled that he lied … More

Was 2010 an online election?

Apex Communications published a report just prior to the general election which researched PPCs in 100 battleground seats to see how … More

2010, general election, web 2.0

Dave and Gordon want Nick to be their magic number

Just stumbled across this great piece of media planning from Orange that appeared in press the day after polling day, on Jeni … More

hung parliament, magic number, orange

4 advertising lessons to learn from this election

So the first ‘lessons we can learn from this election’ articles are beginning to emerge in the mainstream media.  Below … More

advertising, lessons, marketing, uk general election

The Guardian’s Pick of General Election 2010

Apologies for the short absence, have only just caught my breath after all the fun and games of the general election … More

Bailey, Brand and Baldrick feature in Labour’s new video

Labour’s various celebrity supporters wheel out all the reasons under the sun to vote Labour on polling day.  The tone … More

Conservative Party Election Broadcast – The People v.s. Gordon Brown

The Conservative Party have released a new party election broadcast, featuring a barrister cross-examining Gordon Brown for his supposed crimes … More

Ross Kemp features in new Labour Party Election Broadcast

A decent enough performance from Kemp covering off all of the Labour Party’s key message in the run up to … More

Ladies Confess – No time for a novice

Here’s a new video attacking George Osborne.   It follows the favoured Labour line of attack of ‘no time for a novice’ … More

casting couch, george osborne, ladies confess, no time for a novice

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Always make the news fit the narrative. Depressing stuff from Labour in the Gorton & Denton by-election. They are guilty of some horribly misleading campaigning. This is as bad as it gets. The Greens and Reform have been intensely guilty of misleading campaigning in this by-election. But Labour have lost any claim to the moral high ground with this awful stuff. To celebrate pancake day the Conservatives have released Flipping U-Turns, a browser-based game designed to convince the press that Keir Starmer has made 15 ‘flips’ since getting into power. It’s a bit of a tortuous pun, but a good effort to piggy back on a moment in culture to make an attack on a salient political issue. Members of Parliament are learning how it feels to be a Gorton and Denton resident today. MPs are learning how it feels to be a Gorton & Denton resident today.  A newspaper packed full of dodgy bar charts and made up data is being delivered to desks in Westminster. The Green Party is attempting to execute The Progressive Squeeze in Gorton & Denton and make it seem like a two-horse race between themselves and Reform UK. Rachel Reeves appearing on Sophie Ellis-Bextor’s podcast is a very smart piece of modern political communications. A really sharp piece of campaign thinking from one of the founders of the agency Topham Guerin🍻 “Sarwar for Scotland” is a new brand slogan and identity launched by Scottish Labour.

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