This Green Party advertising campaign, which ran last year during New Zealand’s general election and was created by agency Special Group, won 3 gold awards at the NZ advertising effectiveness awards last week.
This campaign is one of my all time favourites. A single-minded, brutally simple and evocative strategy that has been executed with some stunning photography, disciplined copy writting and careful art direction. Powerful stuff.
politicaladvertising.co.uk 