I pity the fool

The Conservative Party have released a new film entitled ‘Don’t let Brown take you for a fool’.  It’s of a relatively high quality in terms of production values.  The ‘Gordon says’ and ‘what’s actually true’ isn’t executed quite clearly enough.  The choice of a jazz soundtrack is somewhat bizarre, I suppose it gives it a sinister undertone but it feels slightly Pink Panther.

Not bad, but not great; but at least they’re putting out content.  A constant stream of content creates a narrative of what a party stands for.  Whilst not many swing voters will be logging on and viewing the video, supporters no doubt will and it gives motivatation and ammunition for the door step.

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