The Lib Dems in Vauxhall are giving Labour Party MP Kate Hoey hell for working with Grassroots Out during EU…
French Presidential Election – the campaign briefs in a sentence
This Sunday is the first round of the French Presidential elections 2017. I’ve looked at the four leading candidates’ official campaign…
100 days of feminist ads
A new instagram feed which shares spoof ads for famous brands that challenge gender equality has launched. It has been…
Unison – 15 minute care makeover
Unison, the trade union, have released a brilliant new satirical ad to campaign against the indignity of 15 minute care visits…
Why Labour’s media management matters
I’ve written a piece for marketing publication The Drum about the reasons why Labour’s struggling media operation is condemning it…
Women’s Equality Party Purse Poster
The Women’s Equality Party have released a provocative new poster to launch the campaign of their candidate for Liverpool’s mayoral…
Referendumb poster
Scotland in Union, a non-party movement which unites people around a positive view of Scotland in the UK, has unveiled a…
Is digital political advertising causing a democratic deficit?
Hugo Rifkind has written a very good article in today’s Times newspaper outlining his concern that voter segmentation, targeting and…
The New Labour ad campaign that (sort of) never ran
The excellent University of Nottingham Department of Politics (full disclosure: I am an alumnus) and The People’s History Museum, based…
Psychographic segmentation and election campaigns
Cambridge Anayltica, a consultancy, are getting serious attention from publications as diverse as Motherboard and Marketing Week. The reason for the hype…
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