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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Category: political advertising

Interview with Sam Delaney on ‘Mad Men and Bad Men: What Happened when British Politics met Advertising’

This is a fairly historic post on politicaladvertising.co.uk as it is my first vlog.  Oh yes. I recently read an … More

“Dark Money” influences US Senate elections

A new report has been published on the extensive involvement of outside groups on influencing elections in the USA, many of which are … More

Review: Mad Men and Bad Men by Sam Delaney

Can you imagine how excited I would have been when I heard that a book on the strange relationship between British … More

Should you feature your opponent’s leader in your attack ads?

I was kindly invited on to the BBC’s Daily Politics Show today to discuss negative political advertising and debate whether … More

Who regulates political advertising?

The official General Election 2015 ‘long campaign’ only began in late December and we have already had the first instance … More

ASA, CAP, political advertising, regulation

Political Marketing in the USA

A new book on political marketing, with a focus on the USA, edited by Jennifer Lees-Marshment, Brian Conley and Kenneth … More

political branding, political marketing, usa

Hamish Pringle on celebrities and politics

At around 1pm today the listeners to BBC Radio Ulster’s programme ‘Talkback’ were graced by the special guest appearance of … More

Mad Men and Bad Men: the history of advertising and British politics

Writer and broadcaster Sam Delaney has recently signed an agreement with publisher Faber to release a book on the history of … More

Interview with Brendan Bruce

I’ve recently had the pleasure of email correspondence with Brendan Bruce and he kindly agreed to an interview for this … More

Is political advertising legal on TV in Britain?

Media law experts Lewis Silkin have written an amusing and informative summary of the European Court of Human Rights’ recent … More

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The data doesn’t lie. Unfortunately, it also doesn’t pay the electricity bill. #politicalcartoon Nigel Farage is running a “win your energy bills” lottery as a way to help promote Reform UK’s latest policy: a £200 reduction in bills achieved by axing energy levies. As well as generating headlines, by offering to pay for a winner’s street-wide energy costs, the party is on a massive data-capture drive. This strategy is designed to build a robust digital footprint for future fundraising, recruitment, and targeted electoral campaigning. It’s all a bit grubby and potentially illegal from a data gathering perspective. Vote Leave did something similar in the 2016 EU Referendum campaign and claimed the data was very useful, so it’s interesting to see Reform UK try the same trick. Follow the data. Always make the news fit the narrative. Depressing stuff from Labour in the Gorton & Denton by-election. They are guilty of some horribly misleading campaigning. This is as bad as it gets. The Greens and Reform have been intensely guilty of misleading campaigning in this by-election. But Labour have lost any claim to the moral high ground with this awful stuff. To celebrate pancake day the Conservatives have released Flipping U-Turns, a browser-based game designed to convince the press that Keir Starmer has made 15 ‘flips’ since getting into power. It’s a bit of a tortuous pun, but a good effort to piggy back on a moment in culture to make an attack on a salient political issue. Members of Parliament are learning how it feels to be a Gorton and Denton resident today. MPs are learning how it feels to be a Gorton & Denton resident today.  A newspaper packed full of dodgy bar charts and made up data is being delivered to desks in Westminster. The Green Party is attempting to execute The Progressive Squeeze in Gorton & Denton and make it seem like a two-horse race between themselves and Reform UK.

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