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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Category: political advertising

Why are there fewer election posters in people’s windows?

Last week Iain Dale, an influential journalist and commentator, lamented that the “good plain old-fashioned party poster” stuck in the … More

Advertising industry trade body joins calls for changes to political ad regulation

This site has long argued that rules around political advertising need to change and be brought up-to-date. The main reason … More

Mark Zuckerberg takes action to improve transparency of political advertising on Facebook

Yesterday Mark Zuckerberg wrote on Facebook about the measures he was taking to improve transparency around political advertising on his … More

Cambridge Analytica scandal shouldn’t mean a return to a pre-digital age of political campaigning

Here’s a clip of my appearance on Aljazeera where I explain that using micro targeting and personalisation in political campaigning … More

Podcast: Government vs The Robots

I’m this week’s guest on the excellent Government vs The Robots podcast. If you use iTunes the link to the … More

Hope to nope: political graphic design exhibition

Hope to Nope: Graphics and Politics 2008-18 is a new exhibition at The Design Museum in London which opens on … More

Event: European Association of Political Consultants conference and awards 2018

The European Association of Political Consultants (EAPC) is the European trade association for the political communication industry. Each year, the … More

Riding the wave of electoral volatility

The last eighteen months of elections in Western democracies have had one constant: volatility.  Britain voting to leave the EU … More

The politicaladvertising.co.uk campaign awards 2017

What a brilliant year of elections we’ve had.    We were treated to an enthralling and unexpected general election in … More

Political Christmas gifts 2017

I’ve seen a few vendors of exciting, politically-themed Christmas merchandise and I thought it would be remiss of me not … More

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This victory lap ad is also serving a strategic purpose. Members of Jeremy Corbyn and Zarah Sultana new leftwing party have voted to keep the name of their party as Your Party. Here’s how the votes breakdown: Reform UK ran a double page spread advert in The Times yesterday, very much trying to look like a grown up party that more establishment-minded people should consider Labour’s 2024 general election policy platform was designed to avoid upsetting any cohorts of voters. Some people think that this has led to a rudderless first year and a half in government. In my conversation with one of Labour’s pollsters, Peter McLeod, he defends the approach. He points out that given Labour‘s electoral history, anything else would have been too risky. #labour #labourparty #politics #elections Peter McLeod, one of the Labour Party’s pollsters in general election 2024, speaks about how focus groups and polling shouldn’t decided policy matters. They should inform their presentation. Listen to the whole interview on The Political Marketing Podcast. In the latest episode of The Political Marketing Podcast the Labour Party’s polling pro, Peter McLeod, explains his view that Labour cannot rely on progressive votes alone. 🎧 excellent new episode live now, link in my stories Link to article in my stories 🔗 Andrew Cuomo has made an attack ad with fairly realistic AI generated versions of his opponents. It’s pretty effective. I feel very uncomfortable about the ethics of this.

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