Last week Campaign Magazine, the UK’s leading advertising trade magazine, ran a front cover story outlining the Labour Party’s intent to secure the services of an advertising agency to help them fight the 2015 general election.
The article outlined that Tom Watson MP would be leading the search.
Unfortunately for agencies who might have eagerly penned exploratory notes proclaiming their interest and fitness for the role to Tom Watson, the Party’s Deputy Chairman and Election Co-ordinator subsequently resigned later that day.
I would assume that this would cause a pause in the pitch process, whilst the Party decides who will take over the Election Co-ordinator role, but I would be very interested to know if anyone has any more information.
politicaladvertising.co.uk 