Kamala Harris has made a very important and sensible decision. There’s only really two election campaigns you can run. You’re…
Has Harris already cut her first ad?
A campaign ad from Kamala Harris’s 2020 presidential primary bid, which contrasted her vision with that of Donald Trump, has…
Trump has perfected politics as performance
The phrase “politics is show business for ugly people” is often dismissed as a mere quip, but it holds a…
The Conservative Party’s advertising in the 2024 general election
The Conservative Party’s general election campaign had moments of brilliance but they let themselves down by being excessively negative and…
The Labour Party’s advertising in the 2024 general election
The Labour Party ran a fantastic campaign in the 2024 general election. The overarching narrative made the case that it…
Labour’s eve of poll push
As the 2024 UK general election looms large, the parties are making their final, fervent appeals to voters on the…
Gary Neville interviews Keir Starmer for a Labour Party Election Broadcast
The Labour Party have released a party election broadcast featuring former England footballer and broadcaster Gary Neville interviewing Labour leader…
Two types of election ad: persuasion and conversion
At the most macro level, election campaign advertising falls into two camps: shaping public opinion and mobilising supporters. There are…
Rachel Reeves fronts new poster campaign
The Labour Party are using Shadow Chancellor Rachel Reeves as the hero message carrier in a new poster campaign, what…
Reform UK’s Party Election Broadcast: a bold rejection of the status quo
In a striking, creative and unconventional move that has created a huge amount of earned media, Reform UK has released…
politicaladvertising.co.uk 