In both politics and business you can get a disproportionate size of an audience by being the first to react … More
Author: Benedict Pringle
Greenpeace – Why Ken Really Dumped Barbie
Greenpeace have launched a video recording of their latest stunt that aims to put pressure on Mattel Toys to reconsider … More
The Economist – Where do you stand?
The Economist Newspaper have released a new batch of provocative posters that question people travelling on the London Underground as … More
Obama fundraising email
I’ve just been sent (thanks @ciaranward) an example of some absolutely brilliant political copywriting. Obama’s fundraising machine is clearly starting … More
A year to remember
To mark the anniversary of the Conservative and Liberal Democrat coalition, the Labour Party have released an online commemorative calendar … More
Political advertising is a sad business
As regular readers will know, I love reading a good rant against political advertising as discipline, and I just stumbled … More
Is your cat confused by AV?
And the winner of the most viral video of the AV referendum debate is…. unsurprisingly, one that features cute little … More
No to AV – Ice Cream Van
The No to AV campaign have pimped an ice cream with their colours and the slogan ‘one person, one scoop’. … More
Yes to AV – Where do you want to go for a drink?
There’s a fair number of unofficial ‘AV isn’t that complicated’ posters and videos doing the rounds. This execution uses the … More
Labour Yes to AV – Wipe the smile off their faces
‘Wipe the smile’ is a classic piece of opposition messaging. This execution tries to convince Labour supporters that voting yes … More