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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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Author: Benedict Pringle

What a difference a month makes

Here’s a nice graphic that’s doing the rounds on Twitter this morning pointing out the stark difference in Russia’s actions … More

Labour Supporters Oscar Selfie

  At the Oscar ceremonies 2014 Ellen DeGeneres made social media history by tweeting the most retweeted image of all … More

Hamish Pringle on celebrities and politics

At around 1pm today the listeners to BBC Radio Ulster’s programme ‘Talkback’ were graced by the special guest appearance of … More

Labour isn’t working – the history

  Advertising industry trade magazine Campaign has today run a feature on the history of the most famous piece of … More

If David Cameron made a Facebook movie

Last week Facebook marked their 10th birthday by unveiling a new feature called “Look Back” that creates personalised videos highlighting … More

Employing your cleaner illegally?

UK politician Mark Harper MP today resigned his position as Immigration Minister after realising he had been employing a cleaner … More

The two futures facing Scotland

The Yes to Scottish Independence campaign have released this nicely art directed piece of communication. The real challenge with creating … More

Yes Campaign borrow FT Equity

The Yes campaign are using a quotation from an article in the Financial Times in their latest piece of online … More

advert, Financial Times, Independence, Scotland, Yes Campaign

Say Goodbye to the Pound

  The Better Together campaign that is hoping to convince the Scottish electorate to vote to stay in the United … More

The Economist’s tribute to Nelson Mandela

Last week AMV BBDO and The Economist launched a piece of editorial content about the life of Nelson Mandela. The … More

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NZ Labour has launched its 2026 general election campaign slogan: “Better starts now.” Had an excellent discussion about Andy Burnham’s social media strategy for The Campaign Podcast with Maisie McCabe Charlotte Rawlings and Lucy Shelley. The episode is coming soon to your podcast provider of choice. Advertising agency Leagas Delaney have offered to donate their creative services to support the by-election campaign of Count Binface in Clacton. The agency have shared a bunch of strong concepts online in attempt to appeal to their prospective client, but have yet to receive a response from the self-style “space warrior”. How do you use influencers to market political candidates and ideas? In a world where credibility is currency, does paying for social media reach via creators make sense? This clip is from the latest episode of The Political Marketing Podcast. Reform UK are running this attack ad in paid media. Reform have launched their first attack ads on Andy Burnham in the Makerfield by-election. They position Burnham as a career opportunist putting personal ambitions above the people of Makerfield. The roulette wheel execution isn’t bad as it clearly lands the attack; the luggage one requires you to know Burnham had considered a range of other seats, which most people will be unaware of. However, I’m not sure this attack line is particularly strong. Burnham’s connection to the constituency is pretty solid; his kids went to school in the area. And the constituency is within Greater Manchester, of which Burnham is the metro Mayor. Feels like first thoughts from Farage’s lot. There’s a lot to like about the new Think Labour visual identity. One week to go. It’s doesn’t matter how many votes you get, it’s about where you set the bar. #politicalcartoon 😬 Darlington Conservatives have distributed a campaign leaflet attacking the Green Party designed in the style of a discount supermarket advertisement, featuring images of drugs alongside listed prices and promotional-style offers.

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