Some absolutely outstanding creative work from Team Saatchi for the EMMA Trust. This is art direction of the highest order.
I’m not sure they’re particularly appropriate for the target (white, working class), so they’re not a great pieces of advertising, but in terms of creative work I’ve not seen much better than this throughout the election.
(Thanks to Ed for sending through)
Lovely work but maybe a bit too Leni Riefenstahl? Hard to separate from what you are opposing.