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Commentary on the grubbiest part of the dirtiest business, by Benedict Pringle.

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December 22, 2019Full resolution (3240 × 3240)

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Members of Parliament are learning how it feels to be a Gorton and Denton resident today. Labour’s 2024 general election policy platform was designed to avoid upsetting any cohorts of voters. Some people think that this has led to a rudderless first year and a half in government. In my conversation with one of Labour’s pollsters, Peter McLeod, he defends the approach. He points out that given Labour‘s electoral history, anything else would have been too risky. #labour #labourparty #politics #elections Peter McLeod, one of the Labour Party’s pollsters in general election 2024, speaks about how focus groups and polling shouldn’t decided policy matters. They should inform their presentation. Listen to the whole interview on The Political Marketing Podcast. In the latest episode of The Political Marketing Podcast the Labour Party’s polling pro, Peter McLeod, explains his view that Labour cannot rely on progressive votes alone. Andrew Cuomo has made an attack ad with fairly realistic AI generated versions of his opponents. It’s pretty effective. I feel very uncomfortable about the ethics of this. Can we go negative yet? #politicaladvertising #campaignstrategy #politicalmarketing #politicalads It’s the most common question I get: Why are election ads so negative? 🤬 Are our phone addictions making us into conspiracy theorists? Luke Tryl from More in Common explains the impact of the lack of “come off it” moments on The Political Marketing Podcadt. There’s a lot of deeply unhappy voters out there and a lot of them are tempted by Reform UK. Is the best way to beat populists simply “delivery”? #ukpolitics #campaignstrategy #podcast

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