Ladies Confess – No time for a novice

Here’s a new video attacking George Osborne.  

It follows the favoured Labour line of attack of ‘no time for a novice’ and features 4 girls shot in ‘casting couch’ style seemingly talking about the sort of man they want to… you know… do.  But, and here comes the rug-pull, they are in fact talking about who they want in charge of the economy.

EMMA Trust – Keep the far right out

Some absolutely outstanding creative work from Team Saatchi for the EMMA Trust.  This is art direction of the highest order.

I’m not sure they’re particularly appropriate for the target (white, working class), so they’re not a great pieces of advertising, but in terms of creative work I’ve not seen much better than this throughout the election.

(Thanks to Ed for sending through)

Don’t Judge My Family

The campaigning organisation Don’t Judge My Family have released a hard-hitting, emotionally charged video urging people not to vote for David Cameron on May 6th.   Don’t Judge My Family formed in opposition to the Conservative Party policy to give a tax break for married couples.

The tone is brilliantly balanced, conveying a quiet anger whilst maintaining a sense of levity and positivity.  Powerful stuff.

David Cameron – Common People Video

A very funny video taking the piss out of Cameron and Osborne’s privileged backgrounds using a re-write of Pulp’s ‘Common People’ track.  Great copy writing, appropriate visual imagery and unsurprisingly getting a huge amount of traction online.

This is what a hung parliament looks like

The Conservative Party have released a new poster, to accompany their briefing and party political broadcast, that tries to remove the romance from the possibility of a hung parliament.

Very clear, very simple, very clever.