Category Archives: Uncategorized


The Conservative Party have released this ad attacking Ed Miliband’s response to the budget today.

It’s fairly straight and won’t set the internet on fire, but it’s a useful piece of content for helping to win the social media budget battle currently raging online.

Politics used to make nudity interesting

Narendra Modi BJP india advert


Indian model Meghna Patel has posed almost completely nude for some political adverts supporting Narendra Modi in the upcoming Indian elections.

The official Modi campaign, despite the images going immediately viral, have quickly distanced themselves from the stunt saying that they “are not in support of such vulgar displays”.

It seems Patel, the Indian equivalent of a daytime TV presenter has shamelessly tried to capitalise on the biggest election the world has ever seen (over  814 million citizens are eligible to vote) to raise her own public profile.

The Guardian newspaper put it brilliantly by saying “it’s a rare story of politics being used to make nudity interesting”.

Employing your cleaner illegally?


UK politician Mark Harper MP today resigned his position as Immigration Minister after realising he had been employing a cleaner who has been working in the country illegally.

Political Scrapbook, a left wing blog, has jumped on the scandal and produced the above image which brilliantly pastiches the government’s anti-illegal immigrant advertising campaign from last year.

A fantastic piece of political parody and point scoring from @psbook.

Yes Campaign borrow FT Equity

The Yes campaign are using a quotation from an article in the Financial Times in their latest piece of online content.

3rd Party endorsements are an essential element to any campaign and few are as highly regarded with regards to matters of the economy than the FT. However, both sides are using FT articles as endorsements.

It will be interesting to see if the FT act to clarify their position.

Space for Cycling

space for cycling

Today London saw its fourth cycle-related fatality in eight days.  Cycle safety in the capital is an issue that is gaining momentum and one of the organisations leading that charge is charity Space For Cycling.

The above image of a memorial that Space For Cycling created this afternoon on the roundabout in east London where the latest causality was taken was tweeted by the charity moments ago.

The issue is causing anger and frustration as Boris Johnson, London’s Mayor, was elected in both 2008 and 2012 on a promise of improving cycle routes and safety and there is very little change since he took office.

In the 5 years since Boris Johnson was elected only 5 cycle ‘superhighways’ (read: proper bike lanes) have been created.   The Mayor’s policy is to get to the point where “levels of investment are approaching those of other leading European cycling cities”.

Critics point out that given that London is Europe’s largest city by population and the number of cyclists on its streets have increased by 173 per cent since 2001, aiming to one day match funding of much smaller cities seems slightly lamentable.

The charity has stated that:

“We urgently need the government to start taking cycling as a means of transport seriously and to reallocate space so that it can be done without the conflict.”

New Ad Campaign Uses Popular Search Terms to Show How the World Really Feels About Women

Benedict Pringle:

These ads are absolutely brilliant.

By highlighting the most common online search terms that people are using in connection with women they confront the viewer with the grim reality of the prevalence of sexism in the modern day.

Originally posted on NewsFeed:

Though women’s status across the world has improved over the last few decades, we’re still largely second-class citizens in comparison to men: we make less money, have more difficulty accessing education and affordable healthcare and face much more violence than our male counterparts.

To emphasize the extent of global gender inequality, UN Women–an arm of the U.N. that focuses on women’s issues–has created a powerful advertising campaign that uses data collected from Google on the most popular search terms. As it turns out, the most popular Google queries are indicative of entrenched sexist attitudes that still persist today.

Gute Werbung/UN Women
Gute Werbung/UN Women
Gute Werbung/UN Women
Gute Werbung/UN Women

View original

Green Party welcome Labour delegates to Brighton

This is the digital billboard that greeted Labour Party delegates as they arrived at Brighton for their annual conference.

The digital billboard animates, whilst on a red background, to outline how Caroline Lucas, Green Party MP for Brighton, is in favour of:

“Saving the NHS, Fighting Austerity, Railways in Public Hands, Scrapping Trident.”

As the screen turns green, the billboard says “Brought to you by the Green Party.”

The final screen displays a photo of Caroline Lucas MP and reads:

“Welcome to Brighton – Home of the True Opposition in parliament p.s. Labour is down the hill on the right.”

A great (and helpful) pun that finishes off a nice piece of ambush advertising.

Review – Propaganda: power and persuasion at the British Library

propoganda power and persuasion british library

On the weekend I went to visit Propaganda: Power and Persuasion, a new exhibition at the British Library examining state propaganda, from its origins in the ancient world up until the present day.

If you’re interested in politics and communication it’s definitely worth a visit.  The exhibition space itself is very dark and feels slightly old-fashioned, but the quality of the content and analysis combine to create a very stimulating experience.

With over 200 exhibits, it has a good range of works; there are Napoleon-era paintings, posters from the Spanish civil war and Nazi films as well as modern day phenomena like tweets shown in a giant data visualisation installation.

Curated by Jude England and Ian Cooke, curators of Social Science at the British Library, the exhibition explores the different ways in which the state has used propaganda to influence the thoughts and feelings of a nation.

It’s organised by theme, rather than chronologically; there are sections on ‘internal enemy’, ‘external enemy’, ‘sport’ and ‘health’ amongst others.  Whilst there’s nothing intrinsically wrong with this and it makes sense from an analytical point of view, it is slightly annoying that you can’t just pick a period which particularly interests you and immerse  yourself in the communications of the era.

There’s lots of video content (provided by the British Film Institute) and interviews with academics and commentators including Alastair Campbell, John Pilger, Iain Dale, Tessa Jowell, Noam Chomsky and David Welch, which all adds interest.  Slightly annoyingly there’s only ever one pair of headphones to a screen, so you have to loiter with sharp elbows at the ready to get an earful.

The exhibition will be accompanied by a series of events, including talks from political advertising luminaries such as Trevor Beattie.  Matt Forde, an old pal of mine, is also hosting a comedy night – Political Party – in honour of the exhibition on Monday 15th July which should be fantastic. 

The exhibition costs £9 and is open daily until 17th September.

What AdLand must learn from Thatcher

What adland must learn from Thatcher benedict pringle quote


Here is yesterday’s Campaign Magazine leader (the advertising industry’s trade magazine) by Editor Danny Rogers which is on the topic of the lessons advertising can learn from Thatcher.

The article name checks all of the legends of the political advertising game and so I am particularly irritatingly smug about being quoted.